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Branding at UUCM – What’s in a Brand?

From Rev. Anya Sammler-Michael, Senior Co-Minister  A brand is “a particular identity or image.” Our Congregation has a particular identity but is not always communicated with clarity and consistency. This means that we have an identity, but we don’t showcase a consistent brand. You may notice when you see our various communication platforms – Website,...

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“No Exit” – News from our Senior Co-Ministers – Summer 2017

We have been asked by nearly everyone who “knows” anything about New Jersey: “What’s your exit?” While we appreciate the cultural introduction to a state that we value for its eccentricities, we aren’t as enlivened about our exit as we are our entrance, our new beginning.  As Shannon L. Adler reminded us “Fear is to begin with the end...